EPA-106-FA11-08-A251

106

2,760 千元

移動污染源管制

2017/08/29

2017/12/31

鄭肇寧

空保處

林渤原

陸壹整合行銷有限公司

大氣空氣

空氣污染防制策略、宣傳策略、環保科技展

Air Pollution Control Strategy, Advertising Strategy, Environmental Science and Technology Exhibition

余昌勳

02-87707991#

boryuan.lin@epa.gov.tw

環保署「推動空氣污染防制策略宣傳專案工作計畫」，主要係針對環保署提供整體空污策略及文宣工作協作。除已提交空污防制策略建議外，相關工作說明如下： 本案透過了解環保署整體政策，規劃有7場次記者會，截至12月31日止已完成4場次，每場次皆派人現場協助佈置等工作。本案除平面、網路等露出外，每場皆有民視或壹電視等電視媒體露出，此項工作配合署內政策，後續三場不執行。 影片製作部分，本案原規劃主題「加速淘汰二行程機車」，於10月18日環保署文宣平臺會議討論後改為「14+N空氣污染防制策略」，製作團隊配合決議，邀請大隱製作有限公司提案並奉核通過，已進行後續製作、籌備、勘景、選角，已於12月12日交片。 平面懶人包製作部分，已提交兩款式風格設計，並完成兩式懶人包，分別為「14+N空氣污染防制策略」懶人包、「空氣污染防制行動方案」懶人包。 環境展策展部分，本團隊整合空保處、監資處、環管處、環檢所等單位進行聯合策展，完成110平方米的整體佈展，並協助運送設備參展。會場發放手冊與文宣品，並安排1名以上外語專長人員進行導覽。11月8日~10日粗估有超過3,000人次以上參觀。 本案工作皆按進度進行，影片已於12月12日交片，配合環保署政策需求，剩餘三場記者會額度不執行，並依契約辦理驗收。

空氣污染防制策略、宣傳策略、環保科技展

期末報告.pdf

10MB

2018/4/1 上午 12:00:00

The EPA's "Work Plan on Promoting Air Pollution Prevention Strategy Advocacy Project" mainly targets the Department's overall air pollution strategy and co-operation in publicity. In addition to the proposed air pollution prevention and control strategy proposal, the related work is as follows: Through understanding the overall policy of the EPA, the program planned 7 press conferences, ended December 31 had completed four sessions, each screening are sent to the scene to assist layout and so on. In this case, apart from newspapers and online channels, the TV media such as FTV or One TV are exposed afterwards. This work in line with the Department's policy, the next three are not implemented. In the video production section, the original planning theme of the case, "Accelerating the Phase-out of Two-stroke Locomotives," was changed to the "14 + N Air Pollution Prevention Strategy" after discussion by the EPA platform meeting on October 18, and the production team cooperated with the resolution to invite Great Implicit Production Co., Ltd. proposal, and approved, has been carried out follow-up production, preparation, prospecting, casting, has been submitted on December 12. The short version of issue production section has submitted two style designs and completed two types, namely"14 + N air pollution control strategy", "air pollution control action plan". In the exhibition part of the environmental exhibition, the team integrated the air protection department, monitoring information department, environmental control department and environmental inspection institute to carry out the joint curating to complete the overall exhibition of 110 square meters and assist in transporting the equipment for exhibition. Handouts and publicity materials will be distributed to the venue and one or more foreign language professionals will be arranged for the tour. From November 8 to November 10, more than 3,000 visitors have been visited. The work of this case is carried out according to schedule, the film has been submitted on December 12. In line with the needs of the EPA policy, the remaining three reporters will not be implemented and will be checked and accepted according to the contract.

Air Pollution Control Strategy, Advertising Strategy, Environmental Science and Technology Exhibition