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Project for the operation, management, and promotion of Greenliving Information Platform (2020–2021)

Absrtact
This project was implemented from April 1, 2020, to establish new functions and maintain the Green-Living websites. This project also produced videos to promote the National Green Life Movement. This project optimized various post-certified functions of the Green Mark certification system, such as creating a designated counseling application webpage and a service quality survey. This project improved the new annual assessment system and functions related to the reporting process in the Green Procurement E-Declaring System of the government. For the Green Procurement E-Declaring System of the private agencies, this project improved the submission confirmation of annual evaluation reports and established a reporting platform for private entities. The green procurement in the government and the private sector was analyzed to propose follow-up strategies. This project completed the Chinese and English versions of Greenliving Information Platform, established the new video notification system, and distributed e-newsletters and e-catalogs. The Green-Buy website and Green-Points were incorporated to facilitate product sales, and the e-newsletters were sent regularly. In addition, this project assigned lecturers for 20 introduction workshops on government agencies and organized eight green procurement workshops. This project provided online teaching resources in response to the Covid-19 pandemic. This project posted articles on the Greenliving fan group weekly and published 20 posts on the Environmental Protection Administration fan group. This project produced and filmed green life videos including a green life image video, an animated video of green restaurants, and a green travel program with iWalker. The planning and implementation of marketing strategies were completed. Overall, this project achieved positive results in the five aspects of information platform, website, promotion, marketing, and statistics to raise public awareness of the Green Mark and National Green Life Movement.
Keyword
Green Mark, Green Procurement, Greenliving Information Platform
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