環保專案成果報告查詢系統

專案計畫編號	EPA-94-K102-02-209
經費年度	094
計畫經費	954 千元
專案開始日期	2005/06/01
專案結束日期	2005/12/31
專案主持人	李鳳翱
主辦單位	管考處
承辦人
執行單位	財團法人中華民國消費者文教基金會
專案分類	環境資訊系統
中文關鍵字	綠色消費線上購物,環保標章,綠色消費,線上購物
英文關鍵字	Green Consumption,Green Mark,Online Shopping
協同主持人	歐陽莉
共同主持人	張耀仁
計畫聯絡人	何勝泉
計畫聯絡電話	02-23117722-2917
計畫聯絡信箱	sacho@sun.epa.gov.tw

中文摘要	本計畫結合環保署「環保標章資訊站」，為推動國人對環保產品的認知，並建立環保產品的線上購物管道，以提高環保產品的購買與使用率，進而促進全民綠色消費理念，特規劃建置「環保產品線上購物網站」，以網路新興科技帶動民眾使用環保產品的風潮，並建立國人在生活中實踐環保的消費習慣。本網站舉辦3次招商說明會，目前共有26家環保廠商進駐，並於94年12月5日於環保署召開網站啟用儀式記者會，且將本網站命名為「環保產品綠色採購網」，網址為 http://green.yam.com。根據本計畫進行的環保廠商電子商務狀況調查，顯示在領表的28家環保廠商中具有電子商務服務僅有 5 家，其餘 23 家並無電子商務服務。在國內環保廠商經營不易，慘澹經營的現況下，運用電子商務無疑是邁向全民綠色消費的最佳模式。
中文關鍵字	綠色消費線上購物,環保標章,綠色消費,線上購物

中文摘要

本計畫結合環保署「環保標章資訊站」，為推動國人對環保產品的認知，並建立環保產品的線上購物管道，以提高環保產品的購買與使用率，進而促進全民綠色消費理念，特規劃建置「環保產品線上購物網站」，以網路新興科技帶動民眾使用環保產品的風潮，並建立國人在生活中實踐環保的消費習慣。本網站舉辦3次招商說明會，目前共有26家環保廠商進駐，並於94年12月5日於環保署召開網站啟用儀式記者會，且將本網站命名為「環保產品綠色採購網」，網址為 http://green.yam.com。根據本計畫進行的環保廠商電子商務狀況調查，顯示在領表的28家環保廠商中具有電子商務服務僅有 5 家，其餘 23 家並無電子商務服務。在國內環保廠商經營不易，慘澹經營的現況下，運用電子商務無疑是邁向全民綠色消費的最佳模式。

中文關鍵字

綠色消費線上購物,環保標章,綠色消費,線上購物

類型	檔名	檔案大小	說明	最新版公開日期
期末報告	0000135159.pdf	2MB	[期末報告]公開完整版	2006/10/1 上午 12:00:00

摘要	Green consumption is already a global trend. Combing with the broadband internet pervasion, the project is aimed to launch a green procurement website to facilitate a online distribution channel of green products, which have long suffered from a suitable promotion and demonstration place. Green consumers are often well educated and conduct a ration-based buying behavior in daily life. Internet websites are a good match to green consumers because websites tend to be catalyst of reason-based and educated buying. Funded by EPA and supervised by Consumers Protection Organization, the famous portal company Yam Digital implemented the website with the assistance of Digicell. The website was successfully launched on Dec. 5 and received vast media attention. The launch was an end of this year’s project but also symbolized a beginning of a new era where green consumption pervades everywhere through the anytime, anywhere Internet. Most of the manufacturers recruited in this campaign are SME. It is a great financial and technical barrier for them to deploy brick-and-mortar distribution channels or open an online store. This project fosters synergy by putting all these businesses together and form a online mall so that customers can enjoy apleasant one-stop shopping for green products in many categories. Although the budget is little compared to commercial companies building an online transactional website, there are 26 merchants and more than 450 itemslisted for online green shopping with the many anonymous volunteers from Consumers Foundation. The challenges faced in the project are that many participating merchants have little experiences using IT as corporate development strategies, nor do they have enough knowledge of electronic commerce. This means extra education and training are in order yet teffects will only surface slowly if any. Is also means extra working staff have taken greater efforts than planned in putting all the pieces together.
英文關鍵字	Green Consumption,Green Mark,Online Shopping

摘要

Green consumption is already a global trend. Combing with the broadband internet pervasion, the project is aimed to launch a green procurement website to facilitate a online distribution channel of green products, which have long suffered from a suitable promotion and demonstration place. Green consumers are often well educated and conduct a ration-based buying behavior in daily life. Internet websites are a good match to green consumers because websites tend to be catalyst of reason-based and educated buying. Funded by EPA and supervised by Consumers Protection Organization, the famous portal company Yam Digital implemented the website with the assistance of Digicell. The website was successfully launched on Dec. 5 and received vast media attention. The launch was an end of this year’s project but also symbolized a beginning of a new era where green consumption pervades everywhere through the anytime, anywhere Internet. Most of the manufacturers recruited in this campaign are SME. It is a great financial and technical barrier for them to deploy brick-and-mortar distribution channels or open an online store. This project fosters synergy by putting all these businesses together and form a online mall so that customers can enjoy apleasant one-stop shopping for green products in many categories. Although the budget is little compared to commercial companies building an online transactional website, there are 26 merchants and more than 450 itemslisted for online green shopping with the many anonymous volunteers from Consumers Foundation. The challenges faced in the project are that many participating merchants have little experiences using IT as corporate development strategies, nor do they have enough knowledge of electronic commerce. This means extra education and training are in order yet teffects will only surface slowly if any. Is also means extra working staff have taken greater efforts than planned in putting all the pieces together.

英文關鍵字

Green Consumption,Green Mark,Online Shopping