環保專案成果報告查詢系統

專案計畫編號	EPA-97-HA11-03-A225
經費年度	097
計畫經費	930 千元
專案開始日期	2008/11/27
專案結束日期	2009/04/24
專案主持人	翁銘隆
主辦單位	回收基管會
承辦人	張寶璽
執行單位	新視紀整合行銷傳播股份有限公司
專案分類	化學物質管理
中文關鍵字	資源回收四合一制度, 再生產值, 城市金礦山
英文關鍵字	4-IN-1 Recycling System, Economic Output Value, Urban Gold Mines
協同主持人	呂政閔,王瑞,周靖芳
共同主持人
計畫聯絡人	游雅楨
計畫聯絡電話	02-26539292
計畫聯絡信箱	qdoun@nv.com.tw

中文摘要	為使國內外民眾更加認識台灣資源回收的幕後功臣──回收基管會，在此攝製案中，新視紀將拍攝一支七分鐘資源回收宣導簡介片外，也補錄修正「應回收廢棄物生命週期宣導系列短片─總篇」五分鐘的畫面，並各壓製1,000份DVD光碟。首先，在七分鐘資源回收宣導簡介片內容，主要是透過影像方式介紹回收基管會，展現政府基金推動台灣資源回收的成果。整支影片以回收基管會作為主軸，從回收基管會的業務介紹、業務推動（資源回收四合一制度）過程到回收成效、多元回收處理系統與技術等等，希望將推動十年以上的成果與更多人分享，讓更多人了解回收基管會為台灣資源回收所做的努力，與台灣民眾在資源回收體制上的配合。進而傳達給觀影者（國內外民眾）台灣資源回收提升環保新形象及帶動經濟產值之印象。且為使七分鐘資源回收宣導簡介片在國內外均能達到有效的傳播效果，另針對國內版與國際版設計兩種不同的創意包裝。國內版部分，以故事手法包裝，透過戲劇串場，增加成果簡介片張力，吸引民眾目光，期望將基管會職責深入基層。國際版部分，為讓外國相關單位認識台灣，並對台灣回收基管會制度感到驚艷，我們從地理位置、經濟角度、科技手法進行影片之起承轉合，讓外國人見證「台灣環保奇蹟」，進而對台灣好感度提升，優化台灣在國際之形象。配合時代、政策的前進，在補錄修正「應回收廢棄物生命週期宣導系列短片─總篇」五分鐘的畫面部份，新視紀將現任環保署署長對環保、資源回收的未來政策置入短片中，給予「應回收廢棄物生命週期宣導系列短片─總篇」新氣象。最後，藉由「資源回收簡介宣導片」和「應回收廢棄物生命週期宣導系列短片─總篇」各1,000份的DVD光碟，將能讓台灣資源回收發展的過程與成果和更多人分享。
中文關鍵字	資源回收四合一制度, 再生產值, 城市金礦山

中文摘要

為使國內外民眾更加認識台灣資源回收的幕後功臣──回收基管會，在此攝製案中，新視紀將拍攝一支七分鐘資源回收宣導簡介片外，也補錄修正「應回收廢棄物生命週期宣導系列短片─總篇」五分鐘的畫面，並各壓製1,000份DVD光碟。首先，在七分鐘資源回收宣導簡介片內容，主要是透過影像方式介紹回收基管會，展現政府基金推動台灣資源回收的成果。整支影片以回收基管會作為主軸，從回收基管會的業務介紹、業務推動（資源回收四合一制度）過程到回收成效、多元回收處理系統與技術等等，希望將推動十年以上的成果與更多人分享，讓更多人了解回收基管會為台灣資源回收所做的努力，與台灣民眾在資源回收體制上的配合。進而傳達給觀影者（國內外民眾）台灣資源回收提升環保新形象及帶動經濟產值之印象。且為使七分鐘資源回收宣導簡介片在國內外均能達到有效的傳播效果，另針對國內版與國際版設計兩種不同的創意包裝。國內版部分，以故事手法包裝，透過戲劇串場，增加成果簡介片張力，吸引民眾目光，期望將基管會職責深入基層。國際版部分，為讓外國相關單位認識台灣，並對台灣回收基管會制度感到驚艷，我們從地理位置、經濟角度、科技手法進行影片之起承轉合，讓外國人見證「台灣環保奇蹟」，進而對台灣好感度提升，優化台灣在國際之形象。配合時代、政策的前進，在補錄修正「應回收廢棄物生命週期宣導系列短片─總篇」五分鐘的畫面部份，新視紀將現任環保署署長對環保、資源回收的未來政策置入短片中，給予「應回收廢棄物生命週期宣導系列短片─總篇」新氣象。最後，藉由「資源回收簡介宣導片」和「應回收廢棄物生命週期宣導系列短片─總篇」各1,000份的DVD光碟，將能讓台灣資源回收發展的過程與成果和更多人分享。

中文關鍵字

資源回收四合一制度, 再生產值, 城市金礦山

類型	檔名	檔案大小	說明	最新版公開日期
期末報告	期末報告.rar	58MB	[期末報告]公開完整版	2009/9/1 上午 12:00:00

摘要	In order to make the domestic and foreign people know more about the behind-the-scenes hero of Taiwan resources recycling ── Recycling Fund Management Board. In this case of filming, New Vision Integrated Communication Co,.Ltd. not only will shoot a seven-minute film of promoting resource recycling but also will help record to amend “a series of films regarding the life cycle of recycling waste — the leading chapter” -for five minutes for the Fund Board. And we will suppress 1,000 DVD discs per each. First of all, the content of this seven-minute film of promoting resource recycling is primarily through the image to introduce Environmental Protection Fund Management Board of Environmental Protection Administration(E.P.A.), Executive Yuan, R.O.C, to show the good results from Taiwan government funds for promoting resource recycling. The main theme for this video is to introduce the activities of “Recycling Fund Management Board”. It shows their basic business and business promotion (such as four-in-one resource recycling system) and the effectiveness of multi-recycling treatment and technology and so on. While, the Fund Board will expect to promote 10-year-achievemnt to share these wonderful results with more people so that the people can understand how much effort the Fund Board make for resource recycling in Taiwan. So,Taiwan people can cooperate with it in institution. Moreover, it can communicate the new image of higher environmental protection of Taiwan and enhance the economic output value. In order to make the seven-minute film reach the effectiveness of propaganda both in domestic and abroad, we especially design two different kinds of creative packages including domestic version and international version. For the part of domestic version, we use the method of “story-telling” through the drama-playing to enhance the strength of the effectiveness in the short film to attract public attention to anticipate that the duty of Fund Board that can root into the ordinary people. For the part of international version, in order to let the relative foreign organizations to know more about Taiwan, and get amazing impresssion toward the systems o of Taiwan Fund Board, we produce this film to start from the geographical location, economic point of view, to the scientific and technological means, step by step to let the foreigners witness “the miracle of Taiwan environmental protection” that can make foreigner upgrade good degree about Taiwan, and optimizes the image of Taiwan in the international. To go forward with the present time and policy, in the part of 5-minute film “the promotion of the life cycle of recycling waste—the leading chapter”., New Vision Integrated Communication Co,.Ltd. give the film kind of new age with new vitality- concerning the future policies and resource recycling of the present of director of Environmental Protection Adminstration(E.P.A.) Finally, " the 1,000 copies of the DVD discs of "promoting recycling brief film" and " the brief film of promoting the life cycle of recyling waste—the leading charpter ─can share the development of Taiwan's resource recycling process and the outcome with more people.
英文關鍵字	4-IN-1 Recycling System, Economic Output Value, Urban Gold Mines

摘要

In order to make the domestic and foreign people know more about the behind-the-scenes hero of Taiwan resources recycling ── Recycling Fund Management Board. In this case of filming, New Vision Integrated Communication Co,.Ltd. not only will shoot a seven-minute film of promoting resource recycling but also will help record to amend “a series of films regarding the life cycle of recycling waste — the leading chapter” -for five minutes for the Fund Board. And we will suppress 1,000 DVD discs per each. First of all, the content of this seven-minute film of promoting resource recycling is primarily through the image to introduce Environmental Protection Fund Management Board of Environmental Protection Administration(E.P.A.), Executive Yuan, R.O.C, to show the good results from Taiwan government funds for promoting resource recycling. The main theme for this video is to introduce the activities of “Recycling Fund Management Board”. It shows their basic business and business promotion (such as four-in-one resource recycling system) and the effectiveness of multi-recycling treatment and technology and so on. While, the Fund Board will expect to promote 10-year-achievemnt to share these wonderful results with more people so that the people can understand how much effort the Fund Board make for resource recycling in Taiwan. So,Taiwan people can cooperate with it in institution. Moreover, it can communicate the new image of higher environmental protection of Taiwan and enhance the economic output value. In order to make the seven-minute film reach the effectiveness of propaganda both in domestic and abroad, we especially design two different kinds of creative packages including domestic version and international version. For the part of domestic version, we use the method of “story-telling” through the drama-playing to enhance the strength of the effectiveness in the short film to attract public attention to anticipate that the duty of Fund Board that can root into the ordinary people. For the part of international version, in order to let the relative foreign organizations to know more about Taiwan, and get amazing impresssion toward the systems o of Taiwan Fund Board, we produce this film to start from the geographical location, economic point of view, to the scientific and technological means, step by step to let the foreigners witness “the miracle of Taiwan environmental protection” that can make foreigner upgrade good degree about Taiwan, and optimizes the image of Taiwan in the international. To go forward with the present time and policy, in the part of 5-minute film “the promotion of the life cycle of recycling waste—the leading chapter”., New Vision Integrated Communication Co,.Ltd. give the film kind of new age with new vitality- concerning the future policies and resource recycling of the present of director of Environmental Protection Adminstration(E.P.A.) Finally, " the 1,000 copies of the DVD discs of "promoting recycling brief film" and " the brief film of promoting the life cycle of recyling waste—the leading charpter ─can share the development of Taiwan's resource recycling process and the outcome with more people.

英文關鍵字

4-IN-1 Recycling System, Economic Output Value, Urban Gold Mines