| 英文摘要 |
The Environmental Protection Administration, Executive Yuan (EPA) established the plan for creation of high-quality sustainable environment from 2009 to 2014 for the environmental policy of “pollution removal and conservation for ecology, clean neighborhood for LOHAS life.”2015 to 2018 “Project for constructing a safe and comfortable homeland Projec“ is designed to achieve the 14 environmental sustainability indices and to improve the life quality and home environment in Taiwan.
The project aims to promote the public understanding on the beauty of urban by introducing series of this projects, including Travelling in Environmental Friendly Urban District, Photography Competition, and Music Video Filming. People were encouraged to experience the beauty of model environment protection districts, pay attention to the quality of environment around their homes.Thus achieving the goal of concept promotion and improvement of environmental awareness by setting examples.
The results of this program are as follows: total 552 people attend the Travelling in Environmental Friendly Urban District and the office have collected 1,262 journals; total 905 people attend the Photography Competition and 112 people are rewarded a total of 380,000 dollars. In addition, web page have visited over 100,000 times and the Free Coffee Giveaway event attracts more than 4,000 people to participate and give 500 cups of free coffee away. The office together with Wind Music operate the Music Video Filming by many newly adopted method, such as Aerial photography and Youtube and Google marketing. The film was available in November and the attendance is reaching 67,630.
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