110-111年生活中化學物質科普知識推動暨 風險溝通計畫
| 中文摘要 | 本計畫完成維運及擴充化學局化學知識地圖網站，包含拋轉功能、化學知識地圖兒童版規劃、編撰全球化學事件回顧文章85篇（含加值5篇）、新增20個網站連結於「知識學堂/前瞻新知」、12篇主題操作文案、40則綠色生活專區資料、20項「遊戲互動區」生活用品，並透過Google Analytics 整合網站相關數據，提出網站精進建議。 完成設計文宣並利用多元管道與新興媒體，進行化學物質風險溝通，已完成生活中的化學物質社群平臺維運相關工作，並提交分析週報月報，維運期間共增加25,000粉絲人數。完成建置及維運化學局LINE官方認證帳號（藍盾），並製作完成LINE@貼文共25則，粉絲人數為4,685人。已於網路或平面媒體進行化學局指定生活中的化學物質資訊或政策宣導刊登13則（含加值1則平面媒體與4則網路媒體），協助數位電子看板規劃及製作7則燈箱廣告（含1則加值小心環境荷爾蒙燈箱）。 完成轉譯化學資訊並建構文字化、圖像化、影像化的化學知識工作，包含完成編印2022年與2023年桌曆各1式、製作原生貼文51則（含加值1則綠色化學犇向永續貼文）、編撰化學科普專欄文章18篇、編製綠生活居家安心與辦公安心手冊2本。 完成協助化學局運用媒體力量，從不同角度傳遞生活性化學議題，已完成3支化學物質風險溝通影片，並完成1場次新媒體溝通人才培力營。 依據我國、世界各國及組織風險溝通相關資訊編撰毒性及關注化學物質專業技術管理人員證照訓練課程教材，課程內容為3小時課程，教材內容包含課程講義及簡報，並加值製作160題考題。召開10場次文案專家學者審查會議，每場次專家學者至少3人出席與會。其他配合事項包含：配合參與12場會議，並依化學局需求完成共22項交辦工作。 | ||
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| 中文關鍵字 | 化學知識宣導、風險溝通、多元媒體 | ||
基本資訊
| 專案計畫編號 | 經費年度 | 110 | 計畫經費 | 11653.5 千元 | |
|---|---|---|---|---|---|
| 專案開始日期 | 2021/07/09 | 專案結束日期 | 2022/11/15 | 專案主持人 | 洪榮勳 |
| 主辦單位 | 化學局 | 承辦人 | 黃慧芬 | 執行單位 | 財團法人環境資源研究發展基金會 |
成果下載
| 類型 | 檔名 | 檔案大小 | 說明 |
|---|---|---|---|
| 期末報告 | 110-111年生活中化學物質科普知識推動暨風險溝通計畫（正式報告）.pdf | 67MB |
Project on Promoting the Chemicals Knowledge in Life and Chemicals Risk Communication
| 英文摘要 | This project completed the website maintenance and expansion of the Chemical Knowledge Map of the Bureau of Chemistry, including the data transfer, Chemical Knowledge Map edition for children, 85 review articles on global chemical events (including 5 bonus articles), and 20 new links to the "Knowledge Classroom" /Foresight and New Knowledge", 12 themed operation copywriting posts, 40 green life posts, 20 "game interactive area" daily necessities, and suggestions to improve the website with website-related data embedded with Google Analytics. The "Chem Life" community has achieved an increase of 25,000 fans, by designing the literature, and implemented chemical substance risk communication through multiple channels and emerging media. The community maintenance was conducted and weekly and monthly analysis reports were provided. Implementation of the LINE Official Account (Blue Badge) of the Bureau of Chemistry with 4,685 subscribers, and uploaded of 25 LINE@ posts. Published 13 posts (5 bonus posts) on the Internet and print media to promote the information and policy of living chemicals, and assisted in designing 7 light box advertisements (1 bonus light box advertisement) on digital signage boards designated by the Bureau of Chemistry. Performed chemical information conversion in text, images and video, including calendars each 2022 and 2023, 51 original posts(1 bonus posts), 18 chemistry popular science column articles, and 2 guides for green living (office and home). Assisted the Bureau of Chemistry to convey living chemical issues from different perspectives through the media, and completed 3 chemical substance risk communication videos, and 1 emerging media communication training camp. Compilation of certificate course materials for "professional technical management personnel of toxic and chemical substances" based on risk communication on countries and organizations, the 3-hour course includes handouts and presentation materials. Invited experts and scholars to conduct 10 review meetings, each with a minimum 3 committee members. In other cooperation matters, 12 meetings and 22 assignments were carried out according to based on the requests from the Bureau of Chemistry. | ||
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| 英文關鍵字 | chemical knowledge translation, risk communication, multi media | ||